『自分なりの加水分解対策が"KicksWrap"』atmos千葉副店長が語る"KicksWrapの魅力"【インタビュー】 - KicksWrap®︎

"My own hydrolysis countermeasure is 'KicksWrap'" Atmos Deputy Manager Chiba talks about "The charm of KicksWrap" [Interview]






About an hour by train from Tokyo Station, atmos Chiba opened in September 2017 in the JR Chiba Station building, which seems to be close but surprisingly far from the city center.

After graduating from university, I went to CHAPTER and moved to atmos Chiba, and I interviewed @kobary14 , who is currently in the important position of deputy store manager , about the appeal of KicksWrap , the reason why I wanted to use it, usability , and improvements .







"Interview Profile"


@kobary14
Deputy Manager of atmos Chiba Born in Chiba Prefecture


He has been familiar with soccer since he was a child, and from the experience of looking at the catalog of soccer spikes because he liked it, he became interested in shoes in general.
From the experience of going to atmos-affiliated sneaker select shops such as Kinetics and Chapter during high school and college, he decided to join Text Trading Company Co., Ltd., which operates those shops, and continues to this day.








"KicksWrap" is your own hydrolysis countermeasure



-Thanks to you, many customers who purchased KicksWrap with the hashtag #kickswrap on Instagram have posted their favorite sneakers wrapped in Kickswrap.

We asked @kobary14 , who has given us some of the most beautiful wrapping photos, for an interview.

The day before the interview, I thought that I should know a little more about the interviewee ( @kobary14 ), so I looked at @kobary14's posts, and there were many things that suggested atmos Chiba. hand. For the first time, I learned that he was an active clerk at atmos Chiba.

First let me say that I'm an atmos clerk, so I'll ask during the interview and hopefully have the KicksWrap placed in the store! I didn't think so!






(smile)
To be honest, I can't decide what to do with atmos on my own.

I just personally want to put it in the store .
This is because shoe care products are now selling well in stores.
It's a lot of people who buy it when they buy sneakers.
KicksWrap is an unlikely product , and I think that it is a product that people who want to use the sneakers they have purchased for ornamental purposes will buy them.


ーWhat do you think are the strengths of KicksWrap?

We think it's possible to display and store your favorite sneakers at a pocket-friendly price .
There are storage bags from other manufacturers, but those cost about 2,000 yen per pair, but KicksWrap costs about 200 yen per pair .



-I see.


I have a shoe box that holds my sneakers vertically, but if I put them in a storage bag, I'll have to put them sideways, so I don't know how it looks .
Also, I usually wear 28.5~30cm sneakers, but sometimes I can't put them in high-cut sneakers .






I'm also afraid of hydrolysis .


-The process of hydrolysis starts from the moment it is manufactured, so to be honest, there is nothing you can do about it...




yes.
I think it can't be helped, but I'd like to at least delay it .

KicksWrap has a part where the sneaker and the film overlap, so it may be possible to delay hydrolysis because there is no contact with the air . This may be a relief (laughs)

Humidity also accelerates the hydrolysis of sneakers, so putting a desiccant in the sneakers to remove moisture and wrapping them with KicksWrap is my own countermeasure against hydrolysis.



-KicksWrap is made to order from a film maker, and now there is only one hole in the toe.
When the film shrinks, this hole also adheres to the toe, so we think that by tightening the back with a sealer, we can eliminate the inflow and outflow of air as much as possible.









ーBy the way, where did you hear about KicksWrap?




Recently, I think that the number of shops that resell sneakers with high market value has increased, and I think that many of these shops sell sneakers with high market value wrapped in a film like KicskWrap. .
Looking at it, I also sneaker wrap? It was the first opportunity that I thought I wanted.


So "sneaker wrapping" on the net? I wonder if I checked it out.
I looked it up and found out that SOSHI-Muzic is using KicksWrap.



-What made you decide to buy?



Look at Instagram posts and word of mouth.

ーIs it Instagram? Word of mouth is really powerful.





Oh, and the fact that you can finish with only one hair dryer in your family was also a boost to the purchase.
I thought anyone could do it .

















- How was it when you actually used it?





I haven't made a single mistake yet, but at first it was difficult to wrap it neatly .
Especially the processing of the rear part where the film was left over .





-As it is written in the product description, I think that you can finish it well by cutting off the excess part at the back or using a sealer (sold separately) .
If you want to finish the back part neatly, we recommend using this together.

Finally, other than the above, is there anything else you would like KicksWrap to do better?



To be honest, I can't think of anything better than this.
The price is also cheap , and you can do it with one dryer .
It is easy to use , so I would like to continue to use it.


ーThank you.
It was a happy interview where I received compliments directly from the users and felt from the bottom of my heart that I was glad to be working as a producer.
Thank you for your continued support of KicksWrap.